AT&T is in damage control mode. They announced yesterday that MMS will be finally available to their iPhone 3G and iPhone 3GS customers on September 25.
They have just released a video featuring Seth Bloom a.k.a "Seth the Blogger Guy", which explains the reason for delaying the launch of the MMS feature even though it was available in iPhone OS 3.0 and the issues they are facing due to the dramatic increase in smartphone usage in the past few years and how they plan to address the problems.
Seth provides details on the steps AT&T has taken to prepare for the launch of the MMS feature:
“We've been working for months to prepare the radio access controllers in our network to support this launch. That means calibrating base stations all over the country, and frankly that's a very time-consuming process. MMS for the iPhone will be coming on September 25th. We wanted to make sure that when MMS for the iPhone launches, the experience was great. We wanted to get it right.”
He goes on to state that AT&T has spent $38 billion in the last two years in improving its network to handle the dramatic increase in smartphone usage.
They are also planning to spend $17-18 billion dollars this year to expand its 3G broadband network by adding high quality 850 Mhz spectrum in major markets.
You can checkout the video below by “Seth the Blogger Guy”:
I think it’s a good move by AT&T to provide more details on the efforts they have made so far and plan to make going forward to improve their network. Some customers might say it is not good enough, but it is a lot better than being silent when customers are moaning about their service.
So are you willing to be patient and give AT&T more time to fix the problems or will you move to another carrier as soon as Apple adds new iPhone carriers in the US?